
The
Personal Stress Navigator, a product of Stress Directions, helps
individuals and businesses identify how stress is impacting
their lives.

With over 240 questions in the stress assessment, Ah-Ha! Media
was faced with the challenge of creating a user experience that
encouraged users to complete, not abandon this important evaluation.

By incorporating a virtual, talking "coach" into the
assessment, users are now motivated along the way. The results
of the new release were astounding, with a completion
rate of 80%, a 33% increase! |